Trends & Analytics
Data-driven product decisions
Overview
IdeaLift Trends helps you understand patterns in customer feedback over time. Track which categories are getting more requests, identify emerging themes, and measure how your product decisions impact customer satisfaction.
Requirements
- •IdeaLift Scale plan or higher
- •At least 30 days of feedback data for meaningful trends
Trends Dashboard
Volume Over Time
Track how many ideas are submitted per day, week, or month. Identify spikes that correlate with product releases, marketing campaigns, or seasonal patterns.
- Filter by category, status, or source
- Compare periods (this month vs. last month)
- Export data for external analysis
Category Breakdown
See which categories receive the most feedback. Understand if customers are asking more for UX improvements, new features, or integrations.
- Pie chart of idea distribution
- Trend direction indicators
- Click to drill down into category
Top Themes
Automatic theme detection identifies recurring topics across your feedback. Spot emerging patterns before they become overwhelming requests.
- Auto-detected themes with idea counts
- Trend indicators (rising, stable, declining)
- Click to see all ideas in a theme
Key Metrics
Ideas per Period
Track submission volume trends to understand if feedback is increasing or decreasing over time.
Time to Resolution
Measure how long ideas stay open before being shipped or closed. Improve your responsiveness to customer feedback.
Ship Rate
Percentage of ideas that eventually get shipped. Higher rates indicate better alignment with customer needs.
Customer Coverage
How many unique customers are submitting feedback. Ensure you're hearing from a broad range of users.
Trend Snapshots
Create point-in-time snapshots of your trends data to track progress over quarters or share with stakeholders. Snapshots capture:
- Total ideas by status and category
- Top requested features
- Customer sentiment indicators
- Comparison to previous snapshot
Tip: Schedule monthly snapshots to track progress in quarterly business reviews.
Best Practices
- Review trends weekly to catch emerging patterns early
- Use category filters to focus on specific product areas
- Share snapshots with executives to justify roadmap decisions
- Compare shipped vs. open ideas to track your responsiveness