Decision Velocity

Measure your team's decision-making health: how fast decisions are made, what's shipping, what's stuck in the decay queue.

Key Metrics

12 days

Average days from signal capture to decision. Target: < 14 days.

23 ideas

Ideas waiting longer than 30 days. These represent organizational indecision.

18/week

Number of decisions made per week. Measures team capacity.

Decisions revisited within 90 days. High rates = poor initial decisions.

Every idea sitting in limbo represents a customer waiting for an answer and an opportunity decaying.

30+

days without decision = decay zone

67%

of teams have 20+ ideas in decay

should be your decay queue target

Every idea should have a decision within 14 days. Escalate anything approaching 30 days.

Designate decision owners who can say yes or no without committee approval.

A clear "no" is better than indefinite "maybe." Create closure categories that make rejection guilt-free.

Make decay queue zero a team goal. Celebrate when you clear it.

See your time to decision, decay queue, and throughput. Know where decisions are getting stuck.