Cookie Policy
Last updated: February 2026
1. What Are Cookies
Cookies are small text files that are placed on your device when you visit a website. They are widely used to make websites work efficiently, provide information to website owners, and improve the user experience. IdeaLift uses cookies and similar technologies (such as local storage) to operate our service.
2. How We Use Cookies
We use cookies for the following purposes:
- Authentication: To keep you signed in and maintain your session
- Preferences: To remember your settings and consent choices
- Analytics: To understand how visitors use our website and product
- Marketing: To measure the effectiveness of our advertising campaigns
3. Cookie Categories
We classify our cookies into three categories. You can manage your preferences for analytics and marketing cookies at any time using the cookie consent banner or by contacting us.
Necessary Cookies
These cookies are essential for the website to function and cannot be disabled. They are set in response to actions you take, such as signing in, setting preferences, or filling in forms.
| Cookie | Purpose | Duration |
|---|---|---|
| next-auth.session-token | Authenticates your session | 30 days |
| next-auth.csrf-token | Prevents cross-site request forgery | Session |
| next-auth.callback-url | Stores redirect URL after authentication | Session |
| cookie_consent | Stores your cookie consent preferences | 365 days |
Analytics Cookies
These cookies help us understand how visitors interact with IdeaLift by collecting and reporting information anonymously. This data helps us improve our product and website.
| Cookie | Provider | Purpose | Duration |
|---|---|---|---|
| _ga | Google Analytics | Distinguishes unique users | 2 years |
| _ga_* | Google Analytics 4 | Maintains session state | 2 years |
| _gid | Google Analytics | Distinguishes users within a 24-hour period | 24 hours |
Marketing Cookies
These cookies are used to track visitors across websites and measure the effectiveness of our advertising campaigns. They may be set by us or by third-party advertising partners.
| Cookie | Provider | Purpose | Duration |
|---|---|---|---|
| li_sugr | LinkedIn Insight | Browser identifier for ad targeting | 90 days |
| UserMatchHistory | LinkedIn ad delivery and retargeting | 30 days | |
| _gcl_au | Google Tag Manager | Stores ad click information for conversion tracking | 90 days |
4. Managing Your Cookie Preferences
When you first visit IdeaLift, a cookie consent banner allows you to accept all cookies, reject non-essential cookies, or customize your preferences by category. You can change your preferences at any time by:
- Clearing your browser cookies for idealift.app and revisiting the site (the consent banner will reappear)
- Using your browser's built-in cookie management settings
- Contacting us at [email protected]
5. Browser-Level Controls
Most web browsers allow you to control cookies through their settings. You can typically find these settings in the "Options" or "Preferences" menu of your browser. Please note that disabling certain cookies may affect the functionality of IdeaLift.
For more information about managing cookies in specific browsers:
6. Third-Party Cookies
Some cookies on IdeaLift are set by third-party services that appear on our pages. We do not control the setting of these cookies. Please refer to the relevant third party's website for more information about their cookies and how to manage them:
7. Do Not Track
Some browsers offer a "Do Not Track" (DNT) signal. We respect your cookie consent preferences as set through our consent banner but do not currently respond to DNT signals, as there is no industry standard for how to interpret them.
8. Changes to This Policy
We may update this Cookie Policy from time to time to reflect changes in our practices or applicable laws. We will post the updated policy on this page with a revised "Last updated" date.
9. Contact Us
If you have questions about our use of cookies, please contact us at: